Fondo Europeo de Desarrollo Regional. Unión Europea. Europa impulsa nuestro crecimiento
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Tercer Congreso Internacional de SILVER ECONOMY

On 25, 26 and 27 November, the Third International SILVER ECONOMY Congress was held in Zamora, a dynamic event led by the Zamora Provincial Council, as part of the “Silver Economy” strategy, with the aim of generating a space for meeting, reflection and scientific approach, with the participation of academics, professors, entrepreneurs, social agents, etc., with extensive experience and significance in health and well-being, care for dependency, social and health education and entrepreneurship, all with the aim of promoting the expansion and dissemination of sciences and techniques related to health in order to facilitate the permanent updating of knowledge and its corresponding improvement in the quality of services, promoting the so-called “active ageing“.

Zamora has become a benchmark at European level in the fight against rural depopulation with the recent declaration of “Zamora, Silver Territory” and the Third International SILVER ECONOMY Congress that starts in this province and extends to Europe and the whole world, in a context that marks the decade of healthy ageing 2021-2030 declared by the UN, in addition to the 2030 Agenda. And in this line, the Regional Government of Castilla y León has promoted the Zamora “Silver Economy” project with the funds received by this community to combat the demographic challenge.

The congress was inaugurated by the President of the Regional Government of Castilla y León, Alfonso Fernández Mañueco, who emphasised the “need to fight against the rural exodus, which has such a negative effect on a community like ours, which is large in territory and very dispersed in population”. Zamora is particularly affected by depopulation, and for this reason, projects and initiatives such as Silver Economy can be an innovative driving force that helps to fix the population and, at the same time, promote technologies to improve the quality of life of our elderly, favouring active ageing.

During the inauguration, the President of Castilla y León also announced the creation of a “hub” of companies in the sector, which will put Zamora “at the forefront of the application of technologies for citizens, with a robotics, home automation and artificial intelligence test centre”, and also through “a research and development laboratory in the social and healthcare area”.

Zamora thus became, on the days indicated, the European city of reference in terms of technologies for the social, socio-health and gerontological fields, among others, holding a multitude of conferences, events and working groups in the city’s Ramos Carrión Theatre, on clinical issues, gerontotechnology, care for dependency, legal protection for the elderly, the demographic challenge, psychogeriatrics. Our colleague Aurora López, Area Director of Advanced Technological Solutions at Cotesa, participated in the “Residential Experiences” round table, with a presentation on “Advanced technological solutions for independent living”, in which she explained and detailed the context in which innovative solutions and technologies could be applied to residences for the elderly, based on her experience in healthcare.

Aurora López, Area Director of Advanced Technological Solutions at Cotesa, participated in the 'Residential Experiences' round table
Aurora López, Area Director of Advanced Technological Solutions at Cotesa, participated in the ‘Residential Experiences’ round table